CEO Corner
A lot has changed in the past 24 months. Companies have been forced to reduce expenditures, place purchases on hold or buy from a competitor that came in with a better deal. But despite increased competition, reduced budgets and a more stringent buying process, decisions are still being made to purchase products and services. What’s changed is a shift in…
Read MoreCommence Corporation helps small to midsize businesses tackle the CRM challenge Picking a CRM software vendor is tough. It’s even tougher when you’re part of the small to midsize market, where technology budgets are limited and horror stories of complex, drawn-out CRM projects abound. While the watchword of midmarket CRM buyers was once something akin to the President’s “irrational exuberance,”…
Read MoreMuch of today’s small business for profit and not-for-profit application software was written over a decade ago. The million dollar question is: Are these applications still worth running ? Considering all of the technology innovation that has occurred since then, can we expect an application designed and built with yesterday’s technology for yesterday’s business world to fit today’s? The answer…
Read MoreGet this free Business to Business (B2b) report about how to choose the right business CRM solution for your needs.
Read MoreSure it’s tough out there. There is no doubt about it. In today’s environment no matter what you are selling there are dozens of competitors calling on your prospects and making similar claims. So how can you differentiate yourself from the pack? I have some recommendations. As an executive of a Customer Relationship Management (CRM) software firm I understand competition. …
Read MoreAlmost every business today large or small has a web site. Some companies have done a good job of making theirs interactive and engaging while others have created little more than an electronic brochure. Yet most business owners will agree that their web site defines their business, outlines the value they offer to customers and may be the single most…
Read MoreBusinesses looking for customer management software solutions better known as CRM, have numerous alternatives to choose from, but for those looking specifically for desktop or on premise CRM software, the options appear to be fewer and fewer. There are still a few low end contact managers such as Sage ACT, Avidian Prophet and Highrise, but they are not CRM solutions…
Read MoreIt seems like manufacturers of Customer Relationship Management software are doing almost anything these days to add new subscribers. Some are offering free utilization for the first few months, others money back guarantees and a few are even offering utilization of their software as a monthly service with no contract at all. Price points are all over the map and…
Read MoreI read an interesting article that compared the success rate of accounting software implementations to that of CRM solution implementation within a sales organization. The results were intriguing. While accounting software implementations seem to enjoy a high level of success, this is not the case for sales automation systems. The article went on to compare and outline the differences between…
Read MoreSmall to mid-size businesses are looking toward CRM solutions to help them implement a structured process within their sales organization. Many CRM solutions do this rather well and provide the flexibility for businesses to implement a standard sales process from companies such as Sandler Systems or Dale Carnegie or create a completely customized one. This ensures that each new opportunity…
Read More