Month: April 2021
You’ve heard it before. CRM is CRM is CRM. Most people believe that the myriad of CRM solutions in the market today are all pretty much the same, and they are right. How then did a company like Salesforce.com become an industry leader in a commodity market? Well, they were one of the first to market so that helped.…
Read More
Commence Corporation, a leading provider of CRM software for small to mid-size businesses has introduced a lead tracking system to help insurance brokers qualify the leads they get each and every day. “We get a large number of inquiries every week,” says Stewart Cymbol an independent insurance broker, “but only a small percentage of them are highly qualified. The problem…
Read More
Not long ago I was speaking at a national sales meeting for a large regional distributor. The regional vice president for the company’s primary manufacturer was at the meeting, supporting the efforts of his big distributor. At the coffee break, we struck up a conversation. “Three years ago, I was the regional vice-president of sales for my company,” he told…
Read More
Insurance agents have to deal with a ton of customer data, constantly updating customer records as well as keeping track of leads and new business opportunities. To do this efficiently they need one central database that enables them to capture, track, manage and share this information within their agency. Commence Corporation, manufacturers of Commence CRM, has provided just that. Designed…
Read More