Small to mid-size businesses today are dealing with a myriad of business challenges. The current political environment and global concerns have created economic uncertainty, rising prices, supply chain disruption, rapid technological changes, and increased competition. In addition, it has become more difficult than ever to recruit and hire people that can help address these challenges.

How do I know this?

It is because I run a CRM software company that is experiencing many of the concerns above, however there is one other area that is on my mind and the minds of our customers every day and that is improving sales execution.

Let’s face it, without sales you do not have a business – you cannot invest in new products and services, pay your staff, or properly service your customers. Sales is king, plain and simple, and if you run a small to mid-size business like I do, one of the biggest challenges we all face is the recruitment and retention of sales and marketing professionals. These people are critical to the success of your business but can be costly to hire.

Unfortunately, my firm cannot impact the current political and economic environment, but we can impact your ability to build brand recognition, generate new business opportunities, and manage the sales process from introduction to closure. This is our primary focus, and we are exceptionally good at it.

What is unique about Commence is that we have coupled our expertise in sales and marketing enablement with our CRM software. Some of our customers have sales management in place, but have no marketing expertise, while others are doing periodic marketing campaigns, but do not have an automated system for tracking and managing new sales opportunities. Commence helps fill the gap by providing our sales tracking software with the sales and marketing expertise you need but may not currently have.

This is quite different from traditional CRM software companies and a key differentiator between Commence and competitive solutions. To learn more, contact sales@commence.com for a discussion and review of our program.