Month: May 2018
A highly focused, strategically-designed sales structure can be one of the company’s greatest assets, as it ultimately shapes the behavior of the sales force.
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Most small business executives view CRM software as a commodity product and it is easy to understand why. Today, there are several hundred solution providers that cater to the small business community. They all offer the same basic functionality for managing accounts and contacts, activities, notes, e-mail and in some cases a sales forecast. In fact, the market has become…
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As a sales executive I can tell in just a few minutes if the company I am talking with is going to be successful with our software.
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Companies looking for a CRM solution for their business immediately think of Salesforce.com. Then they learn what everyone else has – it’s too expensive and too hard to use and they are right, but perhaps for the wrong reason. Salesforce is a good product and a good company, but that does not mean their solution is right for every business. …
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If you don’t instruct the sales people in how to do the thing that you are paying them to do, your results will be considerably less than spectacular.
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Here are some quick tips that will help you to avoid the common mistakes so many small to mid-size businesses make when selecting CRM software.
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