How to Select a CRM System
Important Decision Criteria What is the best CRM software program for small businesses? Well that depends who you ask. Most reviewers evaluate CRM solutions based on three criteria; features, functions and price. It’s the old checklist game whereby they make a list of every feature they can think of then award 1 point to the vendors that offer that feature.…
Read More
When selecting business software, don’t make your decision based solely on a feature/function comparison.
Read More
Look for the Right CRM Company Not Just the Right Product By Larry Caretsky Small to mid-sized companies looking for a CRM solution for their business often go about the process with a laser focus on features, functions and price. They traditionally create a committee or team of people to lead the project, give them a budget, and tell them…
Read More
This three step approach will help you to determine what CRM solution you should be looking for in just minutes.
Read More
With a challenging economy, increased competition and pressure to improve performance many small to mid-size companies are looking for ways to become a more efficient sales and service organization. Let’s take a quick look at why people are choosing to implement CRM software. Unable to access and view customer data Not generating enough new business opportunities Leads and sales opportunities…
Read More Get Motivated By Value Not Price The CRM software sector is in a bit of disarray. There was a time not so long ago when companies would select CRM software products based on the value and return on investment they felt they would realize from the solution they chose. Smart businesses were well prepared and engaged CRM solution providers with…
Read More If you are considering implementing CRM software for your business perhaps the following recommendations will help. First, it is important to realize that despite the fact that CRM solution providers try to be all things to all people, every CRM system is targeted at a specific market sector. Programs like Zoho for example start out as free so it’s quite…
Read More The CRM software sector is highly competitive with dozens and dozens of product offerings that on the surface all appear to be the same. As a consumer, it is not hard to get confused. The vendors’ websites typically describe similar features and benefits, the products often look similar and the majority of them are web based and sold as a…
Read More I used to believe that small to mid-size business owners were pretty smart. It’s not easy to start a business and it’s even more difficult to manage its growth and success. But when it comes to the selection of CRM software, well they are just dumb. There are probably a lot of reasons for this. First, many business owners will…
Read More Small to mid-size enterprises that are looking to implement a CRM system to improve how they market, sell and provide service to their customers have become comfortable with on-line CRM software programs that operate in the cloud, but this was not always the case. Early Challenges of Online CRM Software Just a few years ago users of traditional contact management…
Read More