CRM Solutions
By Larry Caretsky CEO, Commence Corporation The selection of any software program (including CRM) can be a grueling and frustrating exercise and for good reason. Most businesses do not have people on board who are professional software evaluators, and there are no hard and fast rules that you can follow to ensure you make the right selection. Of course, those…
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Many small to mid-size businesses continue to manage their business using basic contact management tools and an Excel spreadsheet. They have become so comfortable with this process that they may have overlooked the value offered today through the use of CRM or customer relationship management software. Why should these businesses consider CRM? The answer is clear. In order to respond…
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